Isabella Pratita

From selling flowers at age 4 to founding the AI-driven marketing firm @Higrowth, Isabella Pratita has dedicated her career to fostering innovation and growth. Combining her marketing and business engineering expertise, she helps businesses achieve scalable success using lean startup principles, data analysis, and growth experiments. With projects spanning multiple countries and clients like Remote and Hill+Knowlton Strategies, Isabella’s results-driven approach transforms marketing strategies into measurable growth.